Sub-theme 36: Using Design in, around and for Good Organizations

Convenors:
Fabio Fonti, Rennes School of Business, France
Davide Ravasi, Cass Business School, UK, & Aalto University School of Business, Finland
Ileana Stigliani, Imperial College Business School, United Kingdom
Session I: Thursday, July 06, 11:00 to 12:30, FG 1C3 (1st floor)
Design-orientation and Design-oriented Innovation
Chair: Fabio Fonti
Giulia Calabretta, Gerda Gemser and Erik Jan Hultink
Design-oriented innovation: Conceptualization, measurement and impact
Discussant(s)Discussant(s): Marianne Storgaard
Marianne Storgaard
In search of the dimensions of design thinking: An emerging conceptualization of a design thinking orientation (DTO)
Discussant(s)Discussant(s): Giulia Calabretta, Gerda Gemser and Erik Jan Hultink
Session II: Thursday, July 06, 14:00 to 15:30, FG 1C3 (1st floor)
Cognition and Design
Chair: Davide Ravasi
Linda Mitrojorgji
Problem formulation or problem creation? An inductive study of design as a problem formulation activity
Discussant(s)Discussant(s): Nunzia Coco
Nunzia Coco
Design thinking: How to shape problem solving without a-priori problem formulation
Discussant(s)Discussant(s): Anna Comacchio
Anna Comacchio and Elena Bruni
Cognitionin design management. At the intersection of conceptual innovation and design thinking
Discussant(s)Discussant(s): Linda Mitrojorgji
Session III: Friday, July 07, 09:00 to 10:30, FG 1C3 (1st floor)
Design in Organizational and Entrepreneurial Settings
Chair: Ileana Stigliani
Olivier Irrmann and Catherine Archambault
Co-designing the transformation of experienced entrepreneurs – An entrepreneurial learning journey
Discussant(s)Discussant(s): AnneMarie R. Dorland
Daniela Marzavan and Andrea Augsten
Implementing digital innovation through Design Thinking in the German Automotive Industry: the interplay between headquarters and innovation labs
Discussant(s)Discussant(s): Olivier Irrmann and Catherine Archambault
AnneMarie R. Dorland
Failing fast or failing often: Replicating design thinking practice outside of the studio organization
Discussant(s)Discussant(s): Daniela Marzavan and Andrea Augsten
Session IV: Friday, July 07, 11:00 to 12:30, FG 1C3 (1st floor)
Design, Strategy, and Innovation
Chair: Ileana Stigliani
Jie Zeng, Ruey-Lin Hsiao and Yann-Ru Lin
Design within designs: Service innovation for user Experience and strategic response to adversity
Discussant(s)Discussant(s): Fabio Fonti, Johanna Lieser and Linda Mitrojorgji
Taija Turunen, Ville Eloranta and Marja Jaarinen
Design as a way to create coherence and generativity in organizational architectures
Discussant(s)Discussant(s): Jie Zeng, Ruey-Lin Hsiao and Yann-Ru Lin
Fabio Fonti, Johanna Lieser and Linda Mitrojorgji
Design for innovation: The role of design for technological and organizational innovation in entrepreneurial firms
Discussant(s)Discussant(s): Marja Jaarinen and Taija Turunen
Session V: Friday, July 07, 14:00 to 15:30, FG 1C3 (1st floor)
Design, Symbolism, and Institutions
Chair: Davide Ravasi
Serghei Floricel and Sorin Piperca
Understanding the symbolism of major projects
Discussant(s)Discussant(s): Bernard Forgues
Candace Jones
Becoming Concrete: The roles of language, material properties and aesthetics in the legitimacy process of a new material
Discussant(s)Discussant(s): Serghei Floricel and Sorin Piperca
Wenyao (Will) G. Zhao and Bernard Forgues
Designing an artifact, steering an institutional field: A case study of Apple design decisions
Discussant(s)Discussant(s): Candace Jones and Eva Boxenbaum
Session VI: Saturday, July 08, 09:00 to 10:30, FG 1C3 (1st floor)
Design, Identity, and Culture
Chair: Davide Ravasi
Lawrence Corrigan, Heather Robertson and Bruce Anderson
The good (theatrical) courtroom
Discussant(s)Discussant(s): Reinhard von Wittken and Frank-Martin Belz
Lisa Carlgren and Ingo Rauth
When cultures collide: Exploring the cultural fit of design thinking in organizations
Discussant(s)Discussant(s): Lawrence Corrigan, Heather Robertson and Bruce Anderson
Reinhard von Wittken and Frank-Martin Belz
Unveiling organizational identity over time: Identity-as-process between organizational products, values and practices
Discussant(s)Discussant(s): Lisa Carlgren
Session VII: Saturday, July 08, 11:00 to 12:30, FG 1C3 (1st floor)
Visualization, Materiality, and Cognition
Chair: Fabio Fonti
Matteo Ronzani and Marian Konstantin Gatzweiler
Accounting as a design-oriented practice: Designing accounting visualizations in major program management
Discussant(s)Discussant(s): Liisa Naar, Natalia Nikolova, Stewart Clegg and Alberto Feduzi
Liisa Naar, Natalia Nikolova, Alberto Feduzi and Stewart Clegg
Designing radical uncertainty: a new perspective on innovating in project teams
Discussant(s)Discussant(s): Matteo Ronzani and Marian Gatzweiler